Usually you leave a design conference ready to make great work, in 2014 we left with negotiations of a multi project contract with one of the biggest and most stories clients on earth.
MARATHON LOGO DESIGN
We were commissioned by Disney to help create the branding design for the 2015 Walt Disney World Marathon. Being it was our first time working with Disney we wildly over produced and created many different iterations and designs for logos, merchandise, medals, etc. From those “other designs” Disney actually created a whole running line for Minnie Mouse based around one of those ideas.
We were commissioned to develop the inaugural merchandise line for a new store for the Disney Theme Parks. Disney contacted us because they are building a new brick and mortar location targeting “hipster males” ages 15-45 in all of their parks around the world. They wanted this line to be focused on rides & entertainment inside the parks, but without being too obvious about it.
It was humbling for a company like Disney to actively track you down at a conference to talk and expedite a contract”
Founder, The Barn
Working with Disney has been eye opener not only in brand management and creative freedom, but in contract terms and intellectual property. We believe we have become a better agency simply by working with them.
It was humbling for a company like Disney to actively track you down at a conference to talk and expedite a contract (lots of red tape to become a vendor). We hope our previous work which won a 2015 American Graphic Design Award and has opened many, many doors for our agency will lead to more work with Disney in the future.